Daily Archives April 3, 2015

The Importance of Business Marketing

The Importance of Business Marketing

by: Tony Smith

Business marketing is one of the most important parts that your business needs to be addressed with careful attention and proactive thoughts...

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Expert Qualities in Sales

Expert Qualities in Sales

by: Jay Conners

If you went to see your doctor, and he mentioned a particular over the counter drug to you, or a particular type of food that was healthy, chances are, you would listen to this advice, than go out and buy the product.
Why is it that when a doctor recommends a product, people buy it without any hesitation, without tal...

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The Clock is Ticking on Your Leads

The Clock is Ticking on Your Leads

by: Jay Conners

Every day is critical when you are in the business of sales. That lead you receive today could very easily be gone tomorrow.
It is very important to act on your lead the very second you get it, not an hour later, or a few days later.
The second it is in one hand, the next hand should be dialing the phone.
To...

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Long Sales Letters vs. Short Sales Letters

Long Sales Letters vs. Short Sales Letters

by: Matthew Cobb

Everywhere I turn, I’m being asked to weigh in on the issue of whether copy should be long or short in a sales letter. I receive countless newsletters on copywriting and marketing, and they are all still debating the issue.
I doubt that the question will be answered definitively, but after hearing f...

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Are You Marketing and Selling What People Buy?

Are You Marketing and Selling What People Buy?

by: Charlie Cook

Do you ever wonder if you’re speaking a different language than your prospects? You may have recently launched a business, designed an innovative process or purchased state of the art equipment that leaves the competition in the dust, but no matter what you say or do, you aren’t attracting as ma...

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