Daily Archives April 5, 2015

Have A Cause? Wear A Rubber Wristband!

Have A Cause? Wear A Rubber Wristband!

by: Shannan Barrett

They are the hottest wearable right now, despite the fashion gurus adding the adjective ‘once trendy’ while referring to them. Yes we’re talking about rubber wristbands. You can’t escape them anymore. Be it evacuees at Gaza or NBA football stars, all are wearing these bands...

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Top 7 Tips for New Businesses

Top 7 Tips for New Businesses

by: Mary Ellen Martelli

The marketing decisions you make for your new business are the most important part of making your business a success. Marketing is about building a strong presence, name recognition and credibility through various methods. Here are 7 things you can do to get a new business off the ground.
All of the time ...

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Five Tests Every Press Release Must Pass

Five Tests Every Press Release Must Pass

by: George McKenzie

You’ve heard “them” say it, haven’t you?
By “them” I mean the experts. The teachers. Even some people from advertising & PR agencies.
They’ll tell you there’s only one way to do a press release “right.”
Single page, double spaced, 12 point type.
Bull…
I’ve been working in radio and TV full time o...

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10 Blockbuster Ways To Ignite Your Sales

10 Blockbuster Ways To Ignite Your Sales

by: Steve Li

1. Sign-up to win web site awards. When you win, some award sites publish your web site link, name and description on their site.
2. Join online business associations or clubs. If you join, they will usually list all their members on their web site. It will give your business extra exposure.
3...

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PR Trump Style

PR Trump Style

by: Susan Harrow

If anyone knows how to toot his own horn it’s Donald Trump. How does he get away with it? How can you follow in the footsteps of his success?
1. Balance Your Bragging with Boyishness.
Sure, Trump is a loud mouth, but he’s also self-deprecating, making fun of his hair, his bimbos, and his appetites...

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