Daily Archives April 10, 2015

Marketing Hasn’t Changed In Over 100 Years!

Marketing Hasn’t Changed In Over 100 Years!

by: Larry Westfall

You might think I am crazy – but it is true. Marketing hasn’t changed one, single bit in the last 100 years. Selling is still selling. And advertising is still advertising.
About the only difference is the past 100 years is the means of delivery...

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Aikido and The Art of Selling

Aikido and The Art of Selling

by: Ari Galper

Imagine being in a crowded concert or bar. All of a sudden, a fight breaks out between two men who’ve had too much to drink.
You happen to be a few steps away, and the next thing you know, one of the men turns to you and looks as if he’s going to take a swing at you.
What’s your first instinct? Most of us will do ...

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DoubleClick’s Q3 2004 Report Shows Bulk Email Mark

DoubleClick’s Q3 2004 Report Shows Bulk Email Marketing Eficiency Increase

by: Iulia Pascanu

Internet marketing company DoubleClick published its final report over the bulk email marketing evolution this year. The figures show year-over-year increase in delivery rates (cleaner emailing lists), and a decrease in open rates and click-through rates...

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Who Else Wants to Sky Rocket Their CD Sales, Fan b

Who Else Wants to Sky Rocket Their CD Sales, Fan base and Indie Music Career?

by: Ty Cohen

If YOU Answered YES, Then Start An Online Newsletter…It’s Easy, Here’s How!
I’ve always praised the benefits of using a newsletter to promote your music, but this article give a bit more detail into how to go about it.
First, there are tons of different provide...

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Press Releases for Every Occasion

Press Releases for Every Occasion

by: Bill Stoller

To many marketers, the press release is something of a “one size fits all” proposition. You want to get media coverage, you knock out a press release, send it to some journalists and sit back and wait.
Of course, smart Publicity Insiders already know that’s a prescription for failure...

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